Portfolio of Evidence

Proof of work. Delivered to governments, executives and global teams.

A summary of recent media training engagements delivered by Siyakhula International (Pty) Ltd, trading as Media Training Mastermind, led by award-winning broadcast journalist Thando Kubheka-Madulini.

Company Overview

Media practitioners turned executive trainers.

Siyakhula International (Pty) Ltd T/A Media Training Mastermind is a professional media and communication training company co-owned by Thando Kubheka-Madulini and Buhle Madulini — seasoned media practitioners with a combined 20+ years’ experience in broadcast and corporate communication environments. We equip executives, communication teams and public spokespersons with the skills, confidence and composure to handle media interactions with authority and authenticity.

Real-world media and broadcast simulations
Crisis and reputation management techniques
Message control and framing strategies
Interview and press conference preparation
Tone, body language and audience perception
Social and digital media communication
Lead Facilitator

Thando Kubheka-Madulini

Award-winning journalist · 10+ years in broadcast media

BA Honours, Journalism & Media Studies — Wits University

Thando worked as a Senior Journalist for Eyewitness News — broadcasting on Radio 702, 947, Cape Talk and KFM — for the majority of her career, and is currently the Executive Producer for Talk Programming at Kaya FM.

With her impressive background as a broadcast journalist and experience in her current role, Thando brings unparalleled insight into the media landscape and a profound understanding of effective communication and storytelling.

Co-Facilitators & Expert Trainers

A bench of active, working journalists.

We partner with top media professionals currently active in the industry so every session reflects current newsroom realities.

Gugulethu Mfuphi

Award-winning business anchor, Kaya Biz (Kaya FM)

Broadcast presentation, message framing and economic communication.

Slindelo Masikane

Senior reporter, eNCA

Live media reporting, field interviews and crisis response communications.

Industry network

Senior radio, print and television professionals

Hand-picked per engagement to match the client’s industry and communication context.

Training Experience

Recent engagements & feedback.

24 July 2024
Tishala Communications

Media training for company executives and spokesperson.

“Informative and engaging, providing our team with practical tools to enhance our media interactions.”

11 March 2024
Kgetho Ke Ya Hao (NPO)

Media training for company executives.

“Dynamic and well-structured — simplified complex concepts into actionable lessons.”

4 & 11 April 2024
African Energy Chamber

Media training for global company executives and spokespeople.

“Thando’s ability to translate complex communication principles into real-world lessons made the session particularly effective.”

15 – 16 May 2025
Digisphinx Group

Executive and corporate media training across the EMEA region.

“Dynamic, meticulously structured, and deeply rooted in real-world experience.”

25 August 2023
Gauteng Provincial Government (GPG)

Media Relations Masterclass — Quarterly Communication Lekgotla. Co-facilitated Day 2 on Building Professional & Effective Media Relations.

Enhanced communication officials’ capacity to manage media engagement and strategic storytelling.

Scope of Training Content

What every session includes.

At completion, participants receive an official Certificate of Completion issued by Siyakhula International (Pty) Ltd T/A Media Training Mastermind.

01

Pre-training assessment

Evaluation of participants’ confidence and message clarity.

02

Media theory module

Media landscape, journalist expectations, framing and bridging techniques.

03

Practical simulation

On-camera interviews, crisis response scenarios and playback analysis.

04

Feedback & coaching

Personalised feedback to sharpen delivery and message discipline.

05

Training resources

Learner manual and follow-up support material when required.

Outcomes & Impact

Measurable improvement, every cohort.

  • Media confidence and composure under pressure.
  • Strategic message delivery during interviews and statements.
  • Crisis communication and rapid response capability.
  • Consistent, credible brand representation across all media platforms.
Bring this to your team

Tailor a Media Training Masterclass for your leadership.

Prepared by Buhle Madulini · 03 November 2025